Service business consultants who stop churn and create growth

Easy to access, straightforward support for your small business — tailored to what you actually need to grow and none of the fluff.

Our services include:

Staff training and development
Business planning
Sales training and marketing
Operations systems and audits
Brand development

Request a proposal

what we Do

Whether you need help launching a new initiative, curbing turn-over, or a new training course for your sales team, we have a custom solution to meet your needs.

We reach your goals and extend your business’s capacity without extending your staff. Our operational and marketing solutions keep your business moving forward with silent power.

Our results? Insightful strategies and pristine deliverables. We create growth while saving you time.

Project Engagements

Perfect for defined areas of need and specific initiatives that are important to your business, but you do not have the resources to allocate.

Project engagements include initiatives like resource creation for your team, or clientele; training plans; department audits within your business. Also, we offer coaching for multiple team members in a specific area per the directives of business owners.

Pricing is based on the specific deliverable and available by quote. We have 2 pre-set start up packages for popular services that are each $2,500 per engagement (4 weeks):

New Businesses Only: We guide you through creating an internal business plan that maps out your operation and sets milestones for your first year. We include your first 90-day plan, in addition to your overall plan. We teach you how to continue this system of goal-setting to develop your business systematically.

Each package includes two (2) meetings – the first meeting will commence the project. 4-week timeline for completion with final deliverables.

We analyze your marketing needs in a specific area, or for a single product, and develop a streamlined, straight-forward outline of how to approach your advertising strategy. We help you identify your best marketing channels, create example ad copy, assemble best practices, and teach you how to continue vetting your ideas for marketing effectiveness around your product.

Each package includes two (2) meetings – the first meeting will commence the project. 4-week timeline for completion with final deliverables.

Consulting Retainers

Service businesses needing on-demand and flexible support with a broad range of strategic advice benefit most from retainers. Ideal for service businesses with a recurring revenue model, or subscription billing model during times of scaling, or large transitions.

Typical retainer engagements last from 6-12 months and involve a long-term initiative, or goal. Billing is monthly, or quarterly, and the scope of the engagement is defined in advance by proposal.

Fractional COO

Great for established service businesses and teams in need of C-Level operational oversight and planning, but without the hefty price tag, or long-term expectation. We literally become a member of your team. Ideal for recurring revenue models and subscription services.

We create new systems and train your team to implement them effectively. We look for areas of improvement across different operational hubs – like sales and how this relates to retention and to staff development – and find solutions for bringing your business into harmony. Churn is a big source of stagnation and our goal to resolve in your organization.

Our success is proven in the results and KPIs we have achieved.

For over 15+ years, we created year over year revenue growth for a music school subscription service – from inception to serving 850 recurring clients (students) per week with private lessons.

15+ years of growth isn’t a happy accident. It happens from identifying negative patterns early on and effectively setting goals for improvement. We are experts in both disciplines, and our metrics speak for themselves. They are systematically achieved through deliberate action.

We provide our clients with measures for assessing short and long-term success so we can be sure you are heading in the right at all times.

With us, your team is aligned, the churn ends, and you are seeing growth. Are you ready to gain an agile support system for your business?

Meet your consultants

We are long-time service business owners with a proven history of growth and success! We support:

Instructors – arts education, music, academics
Coaches – life coaching, athletics, personal development
Personal services – salons, spas, dog walking
Professional services – accounting, real-estate
Household services – landscapers, cleaning, interior design
And more!

Our consulting helps you set and hit goals consistently, build a personal brand and leadership presence that fits, and turn new ideas into real traction, so you’re managing it all instead of just putting out fires and always know what’s next for your business.

Heather Amelia Johnston

Meet Heather

Aubrey Lisowski

Meet Aubrey

Here what others have to say about working with AstroCat

“Heather and Aubrey consistently demonstrate the highest level of professionalism, integrity, and expertise. Their exceptional interpersonal skills and friendly approach make every interaction enjoyable and productive. They are incredibly reliable and always follow through with care, dedication, and attention to detail. Their genuine interest in helping others succeed is reflected in everything they do. They bring energy and passion, inspiring those around them to achieve new levels of success. Their experience in business development allows them to offer valuable insight while creating an environment where others feel empowered and confident to achieve.”

– Stuart Pollard, Realtor
“In 2017 I answered a job site to join a company to teach piano/voice and Heather was the contact person. She has been an amazing manager. No matter what I needed to be successful she had the expertise and skills to meet all of my needs as well as the student’s families’ needs. And Aubrey always made sure we were on schedule for the recitals and seasonal changes. It has been an honor and a pleasure to be led by both of these ladies.”

– Gail Freeman, Pianist, Vocalist, and Music Educator

FAQ

We believe you will be able to tell exactly how we will execute positive results from the plan we outline in our proposal. We feel it is important to be very transparent about expectations at the start and our deliverables to ensure complete satisfaction with our engagement – from start to finish.

After contacting us, we will be in touch within 72 hours to request intake information and discovery details. From there, your start date will be based on our schedule of work and the next opening available for your project size.

Project engagements can typically start within 1 month of outreach, or sooner.

Retainer and Fractional COO engagements will vary based on the scope – beginning within the quarter (3 months).

Business consulting is unique, because the services offered by each firm are based on their areas of expertise. Our area of expertise is in teaching and achieving process-related goals. Our classical training as music teachers, then transition to successful entrepreneurs, allows us a special window of insight to the through-lines between learning in any discipline – including music and business, which have a lot in common.

We teach through our engagement, so you can achieve excellent results independently too. Our goal is to boost your business and operation to help you reach for the stars!

Ready to discuss your business challenges?

Contact us to discuss your specific need and learn about the best option for you! We will respond within 72 hours to discuss scheduling, share our service menu, and request your intake info. While you wait, be sure to download our Classical Improvement System Whitepaper to learn about our unique mentorship approach.

request a proposal Download our white paper